(alsoproduct repositioning)theprocessofchangingthe way thatpeoplethinkabout aproduct,service, orcompany:We arebeginningtofeelthebenefitsof the repositioning we have done.a repositioningstrategy(Definition ofrepositioningfrom theCambridge Business English Dictionary? Cambridge University Press)
Examplesofrepositioning
repositioningThis is aboutrepositioningthe company for the future.FromLos Angeles TimesI enjoy trying to figure out the problem at hand and then working throughrepositioningand movement together.FromChicago TribuneIts wall and floor are white, though they're smudged and darkened from years ofrepositioningmodel test stands.FromArs TechnicaThese are big ideas, but they're typically more the stuff ofrepositioningcorporations than humans undertaking a gut-wrenching internal audit.FromFast CompanyThe widening education gap, if it holds, would stand as a landmark in therepositioningof the nation's two main political parties.FromWashington PostThisrepositioninghelps to increase drag in order to slow the vehicle down for reentry.FromThe VergeTherepositioningmay be accomplished with an injection of a substance that bulks up the vocal cord.FromChicago TribuneThis was arepositioningas much as a redesign, and certainly it was much less than a revolution.FromThe New YorkerThey wererepositioningthe building, and they wanted us as sort of the flagship first deal.Fromcleveland.comThey also write aboutrepositioning-- changing the position a business occupies in consumers' minds.FromFast CompanySome proposals, such asrepositioningrescue units to different parts of the city based on emergency-call trends, would require a sophisticated data analysis unit.FromLos Angeles TimesInstead, he said, the economy has changed, and people arerepositioning.FromNBCNews.comThe company cut 150 newly hired workers and beganrepositioningitself for a more austere era.FromOregonLive.comSo the hand is able to perform a wide range of grasping and in-handrepositioningtasks.From theCambridge English CorpusSo there is much that favors us as we think through thisrepositioning.FromForeign PolicyThese examples are from corpora and from sources on the web. Any opinions in the examples do not represent the opinion of the Cambridge Dictionary editors or of Cambridge University Press or its licensors.#https://dictionary.cambridge.org//dictionary/english/repositioning##
